Cricket is Life
TEN20 is a digital scoring, live match, statistics and learning platform built specifically for women's softball cricket.
Our Story
TEN20 began at Tenterden Cricket Club. Founder Stacey Winter's daughter Louise has played both hardball and softball cricket for the past three years. After finishing university and returning home, Louise joined Tenterden Women's Development Team, where the women compete in both softball and hardball cricket.
Stacey initially went along to watch. Then she started listening.
The conversations weren't simply about winning matches. Players talked about scoring, rules, equipment, seeing the score from the field and understanding how they themselves were performing. Some clubs do not have permanent scoring facilities. A scorer may simply be sitting beside the pitch with a chair and a phone.
The women wanted to know their scores. They wanted to see their runs, wickets and catches. They wanted to understand how their batting pairs were performing and see whether they were improving from one match to the next. Those achievements deserve to be recorded and celebrated.
At the ripe old age of 50, Stacey started playing softball cricket herself. And TEN20 was born.
Why Softball?
Women's softball cricket is growing in popularity and can be played indoors and outdoors. For some women and girls it provides an accessible introduction to cricket and an opportunity to build confidence before deciding whether they also want to play hardball.
It is also a brilliant entry point for younger girls coming into the game for the first time. The lighter ball, shorter format and welcoming team environment make softball cricket one of the most enjoyable ways for girls to discover cricket — and fall in love with it.
For others, softball is simply the format they want to play. Its lighter equipment and shorter format can also make cricket accessible to women returning to sport and potentially help players continue enjoying cricket at different stages of life.
It is fast, competitive, social and colourful. But while traditional cricket benefits from mature scoring systems, statistics, equipment and extensive information about the game, the rapidly developing women's softball game does not always have the same infrastructure around it. TEN20 is being created to help close that gap.
Stacey Winter
Stacey is an entrepreneur, technology and transformation consultant and business founder.
After spending time with Tenterden Women's team and hearing first hand about some of the practical things players and clubs were missing, her instinct was to build them.
TEN20 therefore begins with real problems observed beside a real cricket pitch. A scoreboard capable of subtracting as well as adding. A scoring application simple enough to operate from a phone. A live score players can actually see. Personal statistics that allow women to recognise their achievements. Accessible information explaining the softball game.
TEN20 exists to help women and girls play, understand, track and celebrate their softball game.
We are not trying to recreate everything that already exists for traditional cricket. We're building what the growing women's softball game needs now.
Tenterden CC Women's Development XI
TEN20 is being developed and initially tested through Tenterden CC Women's Development XI. The club is more than a test environment. It is where the idea started.
As TEN20 grows, its founding club should benefit too.